Study: Eight Percent of U.S. Women Are Recession-Proof Shoppers
The results of a new survey being released June 12 reveal that women are still fashionably shopping in today’s drooping economic climate and spending a lot of money.
The online survey was commissioned by Elle magazine. It was conducted in fall 2007 based on a composite scale of price sensitivity and annual expenditures.
Researchers identified a “recession-proof shopper,” who is at the median age of 29. She is affluent, with a median household income of $62,000: 65 percent were in the workforce, and only 52 percent worked full-time. Elle states they are passionate shoppers with 57 percent spending over $2,000 or more per year on clothes and 40 percent spending $750 or more per year on accessories and footwear.