Study Reflects Changing World of CE
Back in the late ‘90s, my father often missed taping some of my mother’s favorite television shows on their VCR because the videotape ran short. So my siblings and I bought my parents one of the first subscription-based DVRs. “It saved our marriage,” my mother often told me.
That was also the year of the first CE Aownership survey (Consumer Electronics Market Potential/, February 1999), and some of the featured devices included VCRs, 27-inch analog TV sets, portable cassette players and cordless phones.
The 13th Annual CE Ownership and Market Potential Study, released in May, reflects a much different world for consumers, retailers and manufacturers. Products tracked in the report include many that weren’t even in the original benchmark study, such as Bluetooth headsets, Blu-ray disc players and e-readers.