Survey: Price “Very Important” To Most Console Buyers

While more than half of adults don’t play video games, more than 80 percent of their kids do. And when buying consoles for their kids, price is “very important” to the majority of them. That’s according to an Associated Press/AOL Games poll released Thursday.

The survey found that 62 percent of adults do not play video games, while 81 percent of kids between ages 4 and 17 do play them. While only 18 percent of adults surveyed plan to purchase a game console over the holidays, the majority found price a major consideration. The Nintendo Wii- if one can be found- is the least expensive of the three current-generation consoles, at a $250 suggested retail price.