Tablet Market Continues Growth
The percentage of Americans who own a tablet computer increased from 20 to 29 percent over the last quarter, according to CEA's quarterly Consumer Outlook on Tablets.
Meanwhile, two thirds of online responders said they plan to buy a tablet in the future.
“The overall market for tablets continues to grow significantly with household penetration increasing for the foreseeable future,” Kevin Tillmann, senior research analyst for CEA, said in a statement. “Rarely has a new device category been so quickly embraced by consumers, businesses and education.”