Retailers across the spectrum are losing potential sales from up to 20 percent of customers due to products being out of stock- and the consumer electronics business is most affected at all by this problem.
That's according to a study released this week by the IHL Group, called "What's the Deal with Out-of-Stocks." IHL found that consumer electronics consumers leave a store without buying anything 21.2 percent of the time- the highest rate of any specific category in the survey. Therefore, out-of-stocks (a category which also includes items in locked cases or out of the reach of employees) cause retailers to lose $1.35 for each customer that enters the store.
IHL found Fry's Electronics, CompUSA and RadioShack "best in class" in this regard, and OfficeMax, Office Depot and Circuit City worst.