The Digital Camera Challenge for Printers and Scanners
Scanners and printers for the general consumer are no longer the big-ticket items they once were. Consumers swept up in the digital imaging craze have boosted sales of both product categories. But is the ever-growing popularity of digital cameras friend or foe?
Scanners have the most to worry about when it comes to digital cameras. A camera's ability to transfer images directly to the PC via a direct connection or a memory card eliminates the need for a scanner, but the fear of such competition could be premature. According to the IDC Peripheral Report for 1999, scanners were the second highest selling peripheral with 19 percent of the total sales; digital cameras constituted only 3 percent. The report's predictions for 2000 show scanners jumping to 24 percent with digital cameras still only at 8 percent. Projections for the future show growth through 2003. The prices are also a factor, with most cameras being on the high end and scanners dropping to record low prices.