The Price is Fight
Something has been troubling me. Though the numbers aren't in yet, this recent holiday season has gone pretty well for retailers. Despite all the concerns about energy costs, 2005's natural disasters and the war overseas, it seems that consumer confidence hasn't been shaken. Also, public interest in consumer electronics has never been higher. But the season started off with a smudge—a dark little stain that most of us would rather not think about.
I'm talking about those mad rushes on Black Friday. Mad, indeed. Customers yelled, pushed, fought, and trampled their way onto sales floors in the name of discounts. It was awful. Perhaps it was overactive reporting by the media, but it's hard to argue with the stories of near inhumane actions that came in from all over the country. You can't really dismiss a photo of a seventy-year-old women being run over by a horde of frenzied shoppers at a Florida CE retailer as media hype.
Of course, this isn't the first time this has happened. In the 1990s, parents fought for their children's love and a Tickle-Me Elmo doll. In the '80s, it was the Cabbage Patch Doll. Now, it seems to have moved to consumer electronics—still toys, just of a different caliber.