Thursday in CE: People Are Ogling Over the New Star Wars Robot Toy
For some reason, people go absolutely head over heels for robotic toys. And the king of that category has to be those in the Star Wars vertical. So, it makes perfect sense, then, that press are going absolutely nuts for the BB-9E black droid from Sphero. It’s an updated model of the original BB-8 that comes in a sweet looking black finish.
“From Sphero’s standpoint, this one wasn’t much of a leap,” TechCrunch’s Brian Heater wrote. “For the most part, creating the dark side droid just involved some aesthetic changes — though the company has included some nice new touches, like illuminating lights on the head that are powered via induction from its base. The droid also ships with what the company calls an “augmented reality platform” that is essentially a recessed piece of plastic that allows the robot to roll in place so you can play an AR game around it without it actually having to move. That will also start shipping with new BB-8s starting today.”