Thursday in CE: Sonos Hyperspecific Sale is Direct Jab at Apple
It wouldn't be an Apple release without a little bit of drama.
For a limited time, Sonos is offering a deal to buy two Sonos One smart speakers for just $349 - or the price of one Apple HomePod. The discount comes to about $50 as the Sonos One usually retails at $199. The discount comes just weeks ahead of the HomePod's slated February 9th release and is obviously a response to the release of the Apple's new smart speaker.
The kicker, of course, is that Sonos is going to remain assistant agnostic. Right now, it only has Alexa but is expected to have support for both Google and Apple's digital helpers. The Sonos One has the same ambient microphone and it's no secret that Sonos makes a damn good speaker that shouldn't have any problem squaring up to whatever sound Apple can produce.