TIDAL launched in the U.S. late last year as a higher-end rival to established streaming services like Spotify. Now, it's been purchased by rap icon and entrepreneur Jay-Z, who's cut in a virtual who's-who of the pop music elite- Rihanna, Beyonce, Madonna and Daft Punk- as co-owners.
What does this huge change mean for TIDAL's manufacturing and retail partners? Not a whole lot, it turns out.
"We're committed to the manufacturers and the dealers, and we think they're probably some of the biggest influences out there," David Solomon, TIDAL's national sales and marketing manager, said in an interview. "Plus, these stores and manufacturers- they all need the best stuff to demo with," Solomon said.