Tuesday in CE: Apple's $349 HomePod (Finally) Gets a Ship Date, Facebook Invents New Time Unit for VR
Finally. Apple's long-awaited answer to the headlock Google and Amazon are putting on the market is here, or at least it will be, come February 9th, with pre-orders accepted this Friday, January 26.
Apple was originally slated to release the speaker before the end of 2017 but pushed the release back for unclear reasons, in mid-December. Despite knee-jerk reactions, missing the holiday season is maybe not the worst problem to have.
Yes, Google and Amazon have had a headstart but the smart speaker market is just heating up. On that same note, the HomePod has always been gearing up to take on Sonos' agnostic Play:1 that launched with high praise among industry experts. Again, it might seem like a problem that Amazon and Google swept the holidays with a line of affordable smart speakers, but that was never a market Apple wanted to enter in the first place.