Technology and Sports Change the CE Game
My brother visited about 10 years ago, plunked down in front of my television and got ready to watch a baseball game. After flipping through all of the channels, he said, “So you don’t subscribe to any sports channels?” Actually, I did, but I had removed sports stations from the remote. That’s how much I enjoy televised sports.
Today, George would probably turn to his tablet or smartphone to get his sports fix, like one in five (18 percent) sports fans did in 2012, according to the CEA’s Sports and Technology Study V (March 2013). Compare that to the 6 percent who were connected to mobile devices two years ago.
Sports fans today also like to get a clear view of the game: 74 percent have watched a game on high-definition television (HDTV), up from 56 percent in 2010. But technology was changing the game even before the introduction of the smartphone and laptop.