Check Out: Jonas Tanenbaum
At a recent New York Press event, Samsung showcased a variety of new products, from flat panel TVs RSS-Infolink to Blu-ray players and high-definition camcorders. In between the product demonstrations, we found time to chat with Samsung’s VP of flat panel marketing to get the scoop on what’s happening in that dynamic market.
DS: How has the economy affected the TV business for Samsung, and how is the company responding to it?
There are real macro economic factors going on these days—everything from housing to gas prices to the unemployment rate. We see retailers who report lower year-over-year comp sales and profit, and they’re feeling the effects of it. It’s a difficult business environment now. Samsung views this with a somewhat level of concern, but at the same time we happen to be in a very dynamic, enduring and powerful demand era for flat panel TV. We are one of the few very bright spots in the retail business, particularly for LCD flat panel. On the category as a whole—if you look at sell-through and sell-in data, the numbers are up year over year significantly. Specifically Samsung, we’re up outpacing the industry.