Walmart Again Named Top Retail Brand
Walmart once again took the top spot by a wide margin in Interbrand's annual list of America's most valuable retail brands, which was released Tuesday.
The retail giant took the #1 spot with a 2012 brand value of $139.2 billion, which dwarfed the value of #2 Target ($23 billion). Best Buy's value slipped 11 percent to $16.7 billion, for the 5th spot behind Home Depot and CVS. Amazon's value jumped 32 percent to $12.7 billion, for the 9th spot.
Other brands in the CE retail space included Sam's Club (#8), eBay (#10), Costco (#15), Staples (#17), GameStop (#23), and RadioShack (#36). Dell dropped off the list because, as Interbrand said, "it no longer meets the criteria for the list with less than 50% of its revenues from sales through its branded retail locations." Apple was omitted for the same reason.