Walmart Catches Heat After Cutting Price-Matching Service
Mega retailer Walmart found out real quickly how much its customers enjoyed their Savings Catcher service just as soon as the company announced its plans to end the program this May. In an email to customers, reported on by Business Insider, Walmart’s reasoning for ending the program was that it found it already offered the lowest prices in most cases.
“Walmart's prices win most often when you submit your receipts, which tells us that the program's intent has been met,” the email read. “That's why we have decided to discontinue the Savings Catcher receipt submission.”
That explanation didn’t sit well with the company’s loyal customers, who took to social media and absolutely lambasted the retailer. Many cited their own personal savings through the program over the past year or so, which seems to contradict Walmart’s claims that the program has met its goal.