Walmart Offers Early Black Friday Price-Matching
Walmart this week announced that, starting this Friday, it will match Black Friday offers from Target, Toys R’ Us and Best Buy.
“Black Friday is our Super Bowl and we plan to win,” Duncan Mac Naughton, chief merchandising and marketing officer, Walmart U.S., said as part of the announcement.
“With six fewer days from Thanksgiving to Christmas, the retail environment is more competitive than ever. Every opportunity to get a great deal – whether this weekend, on Thanksgiving Day or Black Friday weekend – matters for our customers. When it comes to price, we’re going to deliver for them.”