Weedfald, Formerly of Circuit City, Joins Ziff Davis as President
The CE industry veteran Peter Weedfald, most recently of Circuit City, has been named the new president of the publishing firm Ziff Davis Media, the company announced Thursday. Weedfald had left his position as senior vice president and chief marketing officer of Circuit City in early March.
Weedfald, who before his Circuit City stint held a similar position at Samsung Electronics, had spent nine years at Ziff Davis in the 1980s.
“Peter’s arrival to Ziff Davis demonstrates the strength of our brands and teams and the incredible opportunity that we have ahead to leverage the powerful audience of 26 million technology and gaming buyers we reach each month,” Weedfald’s new boss, CEO Jason Young, said as part of the announcement. “As Ziff Davis continues to expand its digital footprint, Peter’s expertise, passion and team building leadership will be an immeasurable asset to the entire Ziff Davis family.”