When the Boss Is Away...
Padula saw home theater as an open market in which the company could find new business, and he knew he had installers that could adapt to the job.
"As I look toward the future, I find it less likely that there is going to be mass-market, custom home theater offered by builders, so it seems a niche that is going to progress more smoothly and deeply through the years, whereas [the automotive market], I think, is going to be a bumpy road," he said.
Padula hired people that had been familiar with home theater, especially on the sales side, but remarked that it dovetails pretty well with mobile custom installation. He explained that installers, especially from the automotive side, tend to be creative, and as they age, want to move into something different and more challenging. "It is a growth area for those installers ... one of our guys who was a good car installer for a long time has made that transition and is doing very well on the home side," he said.