Why Brand Monitoring Is Important for Ecommerce Tech Sales

By Sean Reiter

When you have an amazing product, it’s tempting to feel like that’s all the branding you need. Your tech product with its best-in-class features, rave reviews, and unparalleled performance speaks for itself. Right?

Wrong.

The reality is, in the world of ecommerce, it doesn’t matter how good your product is. If you aren’t monitoring your brand, it’s going to hurt your sales.

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