ZVOX SB380 Balances Emerging Tech, Entry-level Price
ZVOX has unveiled the SB380 sound bar, the first-ever advanced sound bar system with AccuVoice dialogue-boosting technology for under $300. The SB380 is an aluminum-cabinet sound bar enclosing three high-performance speakers and a built-in powered subwoofer – no external sub is required. Similar to ZVOX’s popular SB400, the SB380 achieves its significantly more affordable price point by featuring a smaller digital amplifier, one less input, as well as cutting back on non-essential features such as Bluetooth streaming. One feature that has NOT been eliminated is ZVOX’s revolutionary AccuVoice dialogue boost, which uses hearing aid technology to make voices crystal-clear.
“While looking for ways to cut costs on our critically acclaimed Sound Bar system without negatively impacting performance, we surveyed our customers and found that Bluetooth has become an unnecessary feature for most home theater users,” says ZVOX CEO Tom Hannaher. “With Spotify and Pandora apps built into many TVs, streaming devices and Blu-ray players, there is no longer a demand for music streaming from phones to TV sound systems. By eliminating Bluetooth and using a smaller but highly efficient digital amp, we were able to curb our costs.”
Kickstarter Introductory Campaign. ZVOX is introducing the SB380 sound bar via a Kickstarter campaign beginning June 7, 2017. Funds raised will be used to promote the new sound bar as part of a direct-to-consumer marketing campaign. People who pre-order the system will receive special Kickstarter discounts. First orders are expected to ship mid-summer 2017.