Brittany Barnes

Brittany Barnes
Best Buy Launches Toys For Teens Campaign

Best Buy announced Friday the launch of their seventh annual Toys for Teens campaign, with the goal of making the holidays brighter for underprivileged teenagers. For over 10 years, the retail giant has been a key supporter of the Marine Toys for Tots campaign and in 2001 partnered with them to create the teenage targeted program. The Toys for Teens program has raised more than $3.2 million to benefit underprivileged teenagers around the country. This year, Best Buy customers are offered more ways to contribute to the cause. With every purchase of any DreamWorks Animation DVD through Dec 8, Paramount Home Entertainment

Report: Much E-Recycling Shipped Overseas

Programs to recycle obsolete electronics might not have the effect that most people had hoped. Electronic items that are supposedly being recycled with the environment in mind could actually be contributing to pollution overseas, the Associated Press reported last week. Of the 300,000 to 400,000 tons of electronic items collected for recycling in the U.S. every year, an estimated 50 to 80 percent end up overseas, according to activists. Once the items are exported, workers in countries such as China, India and Nigeria reportedly use hammers, gas burners and even their bare hands to remove the recyclable materials while at the same time exposing

Bell’o’s Frankel Dies

Longtime Bell’o employee Sam Frankel passed away in October, of natural causes, the company said. He was in his mid-80s. In an e-mail to Dealerscope, longtime Bell’O CEO Ed Stravitz described Frankel, who was involved in the electronic equipment business for over 50 years, as “one of the true pioneers of the industry.” Frankel started working at Bell’o in late 1989, shortly after the company’s founding, and worked the company’s very first CES in January of 1990. In 2005, Frankel officially retired after 16 years at Bell’o but continued to stay in contact with key personnel to see if he could be

Three Days of ‘Black Friday’ at Wal*Mart

This year, Wal*Mart will hold their traditional ‘Black Friday’ sales event starting on Thanksgiving Day, and ending officially on Saturday, Nov 24, the company announced. Music players, GPS systems, and other electronics are prominent parts of the promotion. The event will begin online on Thursday where shoppers can go to to find specials on popular electronics, toys, apparel and home items with free shipping through its Site to Store program. The website will also show Wal*Mart’s “Secret In-store Specials” that includes Friday’s sale items not pictured in the circular. The event continues Friday, starting at 5 a.m. and going to 11

New Television Ad Campaign from Westinghouse

Westinghouse Digital Electronics has launched a new ad campaign that is scheduled to run through the end of the year, the company said. The series of television commercials mainly focus on the line of LCD HDTVs, LCD computer monitors and digital photo frames. There will be three separate commercials that each run about 15 seconds. The first is a Westinghouse brand spot that boasts the company’s array of products and ends with a close-up of a Westinghouse Digital LCD HDTV. The other commercials will focus mainly on the product lines containing their LCD computer monitors and digital photo frames, boasting the tagline “You

EqualLogic Bought By Dell

Dell on Monday announced its plans to acquire the data storage provider EqualLogic. Dell’s aim with this purchase, it said, is to simplify IT for its customers with EqualLogic’s iSCSI storage area network (SAN). Their agreement states that Dell will purchase the company for $1.4 billion in cash. The acquisition of EqualLogic is expected to close either late in the fourth quarter in Dell’s fiscal year or early in their first quarter of 2009. This decision is supported by the board of directors of both companies, Dell said, and could be subject to monitored approvals and special closing conditions. The EqualLogic iSCSI technology

Scosche Introduces Accessories for iPhone and New iPods

A new line of accessories has been created by Scosche Industries for the redesigned iPods, as well as for the iPhone. Some of the products are available now, with the rest to come this month. Scosche, a mobile electronic product and accessory manufacturer, has worked alongside Apple to assure that its products are fully compatible with iPod and iPhone models. The “Works with iPhone” and “Made for iPod” lines of accessories include car chargers, USB cables and in-car interfaces that let car radios control music on the iPhone or iPod. The company also makes silicone skins, polycarbonate cases and 3.5mm audio cables.

Digital Copies of DVDs Coming To Walgreens

The country’s largest drugstore chain plans to put DVD burning kiosks in stores to make popular movies available in just 15 minutes, Reuters reported. Walgreens will install the new system, which has a wide selection of movies, allowing customers to burn digital copies onto blank discs. The system is expected to arrive in stores next year. The DVD Copy Control Association, which consists of movie studios and hardware manufacturers, recently decided to make it easier to develop DVD burning technology. Due to this recent change in copy-protection rules, Walgreens and other retailers are able to provide this feature while avoiding piracy

LG Upgrades Marketing Campaign

Consumer electronics producer LG has launched its new marketing campaign with the theme of encouraging consumers to upgrade their current appliances. The Upgrade Campaign is constructed to inspire consumers to give up their old appliances and purchase new ones from LG. The first phase of the two-month, $20 million campaign consists of various commercials, produced in high-definition, that feature comedic fantasies of consumers getting rid of old home appliances in order to upgrade to one of LG’s latest products. The campaign’s aim is to distinguish LG’s products from standard appliances. One commercial features a woman imagining pushing her current washing machine off

Epson Introduces the PowerLite Home Cinema 720

Epson on Tuesday announced the release of a new, low-priced projector the, the PowerLite Home Cinema 720. Coming to market in late October, the product projects up to 120 inches of high definition image quality and is available for a suggested retail price of $1,299. In a statement released by the company, Director of Multimedia Projection Products Mike Isgrig discussed the product’s features. “This product sets a new price/performance standard by offering truly amazing image quality driven by an advanced 3-chip optical engine and 10-bit color processing,” Isgrig said. “It also offers state-of-the-art features usually found in more expensive projectors, including lens shift

DBL to Distribute Sanyo Products

The consumer electronics distributor DBL Distributing announced Wednesday that it has formed a new partnership with electronics manufacturer Sanyo. This new collaboration will make Sanyo’s digital camcorders, digital still cameras and the EasyStreet portable navigation products available in over 32,000 independent retailers in DBL’s network. Sanyo markets award-winning digital video camcorders under the sub-brand, Xacti. They also recently launched EasyStreet, a line of portable navigation products specific to the U.S. market. Immediately, DBL will begin distributing Sanyo’s new lightweight HD1000 and the pocket-size HD700 camcorders, as well as the E1 and the CG65 models. DBL will also distribute the Sanyo

New Digital Photo Frame From Mustek

A newly advanced high-resolution digital photo frame by Mustek is due for release in November. The frame has an 8-inch display that supports all major memory cards. The frame features an 800 x 600 native resolution TFT-LCD panel and 128MB of internal memory to store photos. It also boasts two 1W speakers for listening to MP3 music, Xvid and M-JPEG for video viewing and a clock and calendar display.The frame will be available in black with a two position stand for horizontal or vertical picture viewing. Along with the PF-D852AM digital picture frame comes a power adapter, AV cable, USB cable, remote

Maxell Co-Sponsoring New York Film Festival

The 45th annual New York Film Festival has acquired a new sponsor. One of the world’s leading producers of optical and magnetic memory media, Maxell, has been added to the extensive list of backers. The list also includes HBO Films and Kodak. The festival began Sept. 28, and will run through Oct 14 at the Fredrick P. Rose Hall, Home of Jazz at Lincoln Center in New York City. The opening screening was held at Avery Fisher Hall, also in Lincoln Center, and the closing screening will be held there as well. Several Maxell executives, including Senior Marketing Manager Patricia

AHAM’s McGuire Testifies on Product Safety

Joseph M. McGuire, the president of the Association of Home Appliance Manufacturers (AHAM), testified before a U.S. Senate subcommittee last week, in consideration of new safety legislation. Appearing on behalf of the National Association of Manufacturers (NAM), McGuire testified on the subject of reform of the U.S. Consumer Product Safety Commission (CPSC). The subcommittee is considering legislation to reform the commission; the bill, S.2045, was introduced by the subcommittee chair, Sen. Mark Pryor [D-Ark.] McGuire’s testimony was before the Senate Commerce, Science and Transportation Committee’s Subcommittee on Consumer Affairs, Insurance and Automotive Safety. In it, he said he supports increased safety funding, but

Panasonic Puts Family First

One of the top innovators in HDTV has launched an advertising campaign that combines their technology and quality time with family. Panasonic’s “Bring Back Family Time” campaign is a part of their ”Living in High Definition” program. The campaign is a series of commercials and print advertisements that humorously display a family’s inability to spend time together due to busy schedules. The lighthearted ads debuted on ABC and in USA Today in late September. The program’s basic goal is to encourage families to use the HD technology that Panasonic offers as a way to spend more time with family. Their debut television commercial, which