They golfed, fished and snorkeled, but it wasn't all fun and games for the dealers and vendors of the Home Technology Specialists of America at their recent spring meeting in Sunny Isles Beach, Fla.
Recognizing the changing economic landscape, Ted Cardenas, director of marketing for Pioneer Electronics USA’s mobile division, unveiled what the company envisions for the immediate future, which is all about connecting consumers’ various media devices inside the automotive environment.
The Pioneer Dome continued its trek throughout the country, making a stop in New York City on Thursday for Digital Downtown. The Dome allows young people to experience Pioneer’s mobile audio products through 360 degrees of product imagery, video, music, demo vehicles and DJ performances in a 50-foot dome-shaped structure. Matthew Pekmezian, Senior Brand Manager, Marketing Mobile Entertainment Division, believes that Digital Downtown and events like this really help educate the public. “This is a really cool thing. When CEA asked us to do this, we were more than happy. It’s not only beneficial to Pioneer but to the consumer as well,” Pekmezian