Connecting with customers is more than just communication. Connecting is a strategic effort to create relationships beyond the initial transaction. It involves communication, but it is so much more.
What motivates today's electronics consumers? According to the findings of Synchrony Financial's recent 2019 Major Purchase Study, simplicity in the ecommerce shopping experience plays a significant role—among other factors.
More and more, traditional retailers turn to consumer credit programs to attract and keep customers. Research from Synchrony Financial explains why.
Consumer surveys indicate that nearly 22 percent of internet users begin holiday shopping in October, while more than 41 percent begin in November. Bottom line: The sooner you prepare for the holidays, the greater percentage of sales you are likely to capture.
How do you connect your business with local enthusiasts? Tap into their passion.
Your online presence and promotional credit impact sales
The percentage of shoppers who started their product research online (88 percent) is up five percentage points over the previous year.
The relationship between consumer and retailer used to be linear, but modern retail success now depends on the Internet, information, and interaction.
Gamification is on your cell phone, your wrist, your social media, and even in your office. It is popping up everywhere, and that's a good thing.