Advertising

Medallia Announces Powerful Retail CX Capabilities
January 31, 2020 at 12:45 pm

Consumers now have a network of social channels and aren’t afraid to share their best and worst experiences in real-time with the world. Benchmarking how each retail location is performing against the competition or other company locations is critical.

Product Strategists Browne, Gordon & Van Raalte Open Doors
January 30, 2020 at 5:40 pm

New company of industry professionals offers analysis, strategic planning and go-to-market solutions for new and established manufacturers, licensors, agencies, and licensees to help position their brands or products for success.

GoZone Has WiFi Advertising Solution for Retailers
December 31, 2019 at 8:27 am

GoZone's WiFi advertising solution allows enterprise retailers, large public venues, and smart cities to unlock new revenue potential by displaying interactive advertising campaigns.

A Roundup of Tech-Ads from Super Bowl LIII
February 4, 2019 at 3:04 pm

Despite the lowest scoring game in Super Bowl history that didn’t produce a touchdown through three quarters, the commercials, as always, gave us something to get out of our seats about.

CE Week TV 2016: OwnerIQ
July 20, 2016 at 12:31 pm

Senior Vice President with Strategic Channel Development Bob Scaglione talks about OwnerIQ and its impact on digital advertising at CE Week 2016 in New York City.

Is ownerIQ the New King of Data?
June 28, 2016 at 12:56 pm

First and third-party data have widely been the go-to information for a long time, but both have significant shortcomings. ownerIQ want

Google Introduces Products That Will Sharpen Its Ad Focus
March 15, 2016 at 9:03 am

Google’s skills in tracking people, figuring out desires, and placing ads revolutionized the world of marketing. Now it is adding even more technology muscle to its ad business. On Tuesday, Google, announced a package of products aimed at helping companies more efficiently figure out what potential customers are interested in and how to sell things…