Here are some ways to be more deliberate and creative with your holiday gift card promotions to drive sales, direct shopper behavior, and maybe even create a year-long engagement.
Research provides helpful insights for consumer electronics marketers heading into the holidays, including the top benefits of using retail rewards instead of discounts.
Amazon Prime Day has turned into an annual summer retail extravaganza. The loyalty savings event has plenty of lessons for the traditional retail industry. Week in Review is sponsored by New Age Electronics.
Retailers have consistently relied upon loyalty programs that offer incentivizing rewards to…
For the first time in nearly four years—and for just the second time in the program's 13-year history—the annual cost of Amazon Prime will increase.
Communication through new channels, effortless returns, and a combination of AI and human support all play a role in building trust with shoppers.
There are many ways to reach consumers today on social media, from celebrity endorsements to social…
According to research from Consumer Intelligence Research Partners, Amazon Prime membership has reached 90 million members.