Marketing

GoZone Has WiFi Advertising Solution for Retailers
December 31, 2019 at 8:27 am

GoZone's WiFi advertising solution allows enterprise retailers, large public venues, and smart cities to unlock new revenue potential by displaying interactive advertising campaigns.

Retail Uberisation: Harnessing Smart Technology to Enhance the Customer Journey
December 23, 2019 at 7:54 am

In 2020, digital transformation continues to hold the key for business organizations that wish to standout and gain the upper hand in today’s highly competitive global economy. Nowhere is this more apparent than in retail – an industry that previously held impersonal, transactional relationships with customers, but now must offer highly personalized omnichannel shopping experiences. …

2019 Buying Group Dynamics
October 31, 2019 at 3:14 pm

Executives from some of the leading consumer electronics and custom integration buying groups dish on trends, challenges and what the year ahead holds