Omnichannel

The Smart Home Calls for Smart Retailing
January 2, 2019 at 9:38 am

The key to retail success in the smart home space is understanding the entire through line of the consumer's purchase journey. The retailer's value and the customer's trust are exchanged before, during, and after the sale.

How Online Reviews Can Help Drive Sales
September 13, 2018 at 7:59 am

Many businesses see online reviews as another pain-in-the-neck thing they have to do that Google forced upon them, but it’s actually a gift, a very valuable gift.