Toy Fair

Ep. 45: The Toy Association Addresses Changing Retail Landscape, Toy Fair 2019
March 5, 2019 at 11:54 am

Since Toys R Us's closing, the toy industry has experienced a number of firsts, including the first holiday season without the retailer and the first Toy Fair without their presence. Adrienne Appell, the Director of Strategic Communications for the Toy Association, talks about that and more.

HEXBUG to Unleash a Variety of Products Including BattleBots
February 22, 2019 at 9:56 am

HEXBUG’s comprehensive set up at Toy Fair had a magnitude of robotic toys for all interests, age groups, and even species. Many new products were on display in addition to several old favorites. The new lineup of products is set to release in the fall of 2019. Due to feedback from customers who used HEXBUG…

Pai’s Build-it-Yourself AR Robots at Toy Fair
February 20, 2019 at 10:02 pm

With the PaiBotz kit, introduced at New York City's Toy Fair, STEM learning, with a little help from AR technology, was front and center, in the service of teaching children from 4 to 8 years old to learn coding

Toy Fair 2019: WowWee Takes Interactivity to New Levels
February 19, 2019 at 10:36 pm

At the Toy Fair this week, WowWee, inventor of the award-winning Fingerlings interactive toy, showcased even broader iterations of interactivity with “creative collectibles” that are poised to start their 2019 rollout

Toy Fair 2019: Sakar Zones In On On-the-Go Voyager Line
February 18, 2019 at 11:41 pm

Sakar's booth at Toy Fair this week spotlighted the Voyager line of electric transportation, including two scooters featuring a proprietary feature called Dash Charge that lets the rider use his or her smartphone as an “intelligent dashboard.”

Holy Sheet! Jakks Pacific to Launch Rapid Fire TP Blaster
February 15, 2019 at 11:47 am

After achieving a mechanical marvel with last year's Skid Shot Toilet Paper Blaster, Jakks Pacific has reworked and improved the firing mechanism for this year's upgraded version—the Sheet Storm.

Youth Electronics Gain Steam for the Holidays
September 25, 2018 at 1:37 pm

Creativity, interactivity and just plain fun make tech toys the go-to gifts for 2018. Here's some of what buyers will find in tech toys when they hit the stores and the websites for the holidays.