Directed Electronics

Directed Names Kutrieh President
January 2, 2015

Directed Electronics announced that it has named Tarek Kutrieh its new president, effective the first of the year.

Just in Time
August 1, 2014

There are many reasons dealers are so dependent on their distributor partners. Their knowledge, service and support are the backbone of dealers’ businesses all over the country. So, who better to ask than these distributors about what categories and brands are hot right now? From security to home audio, from the connected home to wireless accessories, distributors have it all.

Petra Hosts Car Audio eXpo
April 25, 2013

Distributor Petra industries hosted its 11th Annual Car Audio eXpo on Sunday, April 21st in Edmond, Okla. 26 manufacturers demonstrated products including Boss, Clarion, Cobra, Directed Electronics, Dual, Magellan, Parrot, Pioneer, Scosche, SiriusSX, Wilson and more.

DEI Launches Sound United Division
April 4, 2013

DEI Holdings said this week that it has launched a new division, Sound United, which will consist of the Polk Audio, Definitive Technology and Boom Movement brands.

Retailer and Technician Training
March 1, 2013

12 volt retailers and technicians rarely have adequate time for training. We generally seem crunched for staff development time. It’s changing ‘what we do’ or ‘how we do it’ each day. “OEM electronics are no longer simple,” says Andy Wehmeyer, a global product line manager at Harman Consumer Group. “We need more skills than ever to provide consumer value in a successful and profitable installation bay.”