Home Shopping Network

Best Buy Now a Fixture in Virtual Neighborhood
September 26, 2011

Best Buy may be building fewer big-box stores in malls and shopping centers nationwide. But when it comes to the virtual world, the consumer-electronics giant is looking to grab some digital real estate. The company recently partnered with San Francisco-based Zynga to allow players to "place" Best Buy stores in the "CityVille" game on Facebook.

By making itself a fixture in the popular social game, Best Buy hopes to move beyond traditional advertising and engage consumers in a manner that's equal parts familiar and cutting-edge.

 

Retailers Angle for Presence in Social Media's Virtual Worlds
September 21, 2011

Best Buy Co. Inc. may be building fewer big-box stores in malls and shopping centers nationwide. But when it comes to the virtual world, the Richfield, Minn.-based consumer electronics giant is looking to grab some digital real estate. The company recently partnered with San Francisco-based Zynga Inc. to allow players to "place" Best Buy stores in the "CityVille" game on Facebook. By making itself a fixture in the popular social game, Best Buy hopes to move beyond traditional advertising and engage consumers in a manner that's equal parts familiar and cutting-edge. "Our core customers spend a lot

Honeywell to Debut Huge New TV
February 23, 2009

Honeywell, one of the oldest manufacturing brands in the U.S., has announced that it will introduce a huge new LCD TV into the market this spring.

Honeywell TVs Coming to HSN
February 5, 2009

Soyo, Inc., which owns the Honeywell brand of consumer electronics, has announced that its newTVs will debut on the Home Shopping Network later this month. The company's Honeywell Altura ML Series High-Definition LCD HDTVs will debut on HSN Feb. 7.

New Routes to Revenue (Top 50 Retailers)
March 1, 2003

Economic Woes Push Retailers Into Uncharted Business Territories By Laura Spinale Whether expanding into foreign climes, ferreting out new markets domestically or buffing up or scaling back operations, a plethora of North American consumer electronics retailers plotted new business courses last year. The Top 50 CE retailers listed in this year's registry rang up a whopping $109.79 billion in sales during 2002, a 7.29 percent increase over the $102.33 billion earned in 2001. But those sales didn't come easy. Count a lackluster economy as one hurdle. Shrinking sales and profits forced once-powerful retailers such as Ames, and e-tailers including 800.com, to shut their doors last year, and