Ken Crane’s announced a restructuring plan to reduce costs, streamline operations, and drive profitability.
Customization has reached warranties. Warranty companies are reacting to the recession and lower ticket prices with offerings that aim to make extended service plans (ESPs) as attractive in their pricing and feature packages as the products they protect. It has never been a one-size-fits-all business. But even more intense tailoring of a contract to product,…
Industry waits for California Energy Commission's next move in TV efficiency regulations.
New York-based importer and manufacturer Technical Pro Electronics said Monday that it has named Steven A. Colky as its new director of sales for the U.S. region.
At face value, the latest Consumer Reports Annual Product Reliability Survey of TV sets bought between 2004 and 2007, which hit the stands in early November, has good news in it for both retailers and TV manufacturers. A summary of the study shows plasma and LCD TVs as “highly reliable, requiring few repairs during the first three years of use,” with rear-projection TVs “more repair-prone than LCD and plasma sets.” But the organization stands by its earlier advice against buying an extended warranty for a flat-panel TV. What does that statement mean for sales of extended service plans on TVs at a time
Plunging flat-panel television prices have changed retail merchandising more than any other event in the last year, forcing many retailers to play the pricing game. But with pain comes inspiration, which has taken the form of innovative merchandising strategies that showcase retailers’ expertise and customer service to differentiate them from the competition. The variety of initiatives comes in all shapes and sizes. Just ask Steve Caldero, senior vice president and COO of the 10-store, Hawthorne, Calif.-based Ken Crane’s Big Screen Headquarters. For years the company relied on newspaper and radio advertising but has recently shifted strategies. Stats showed newspaper readership down, and
The California retailer Ken Crane’s, which specializes in big-screen TVs, is bringing the biggest of all to its customers later this month. The 103-inch Panasonic Viera Plasma TV, the world’s largest plasma television, will make its debut at the Los Angeles Crane’s store Aug. 15, and later appear at the 10 other California locations. Bob Crane’s is the only retailer on the West Coast licensed to selling the 103-inch Viera Plasma. Weighing 485 pounds and featuring 1080p HD picture, the Viera was taken on a multi-city tour last year.
Sonos Inc. announced that it is expanding its sales to ABT Electronics in Chicago, 10 Ken Crane’s locations in Southern California, and six Vann’s stores in Montana. Each new store will be carrying Sonos’ complete product line and will feature on-site interactive demonstrations. With a broadband Internet connected to the Sonos point-of-sale display, customers can access millions of songs via Rhapsody Online Music Service and Pandora Personalized Radio that can be played right in the store with the use of Sonos’ handheld controller. “Digital music in the home is going mainstream and it is important for us to find retail partners that have