Distribution in Europe is fragmented since it involves a group of individual countries rather than one nation, each with its own retail landscape. Although there are retailers that do operate in more than one territory there are no dominant Pan-European retailers that are the equivalent of Wal–Mart in the United States; even the Metro Group with its expanding MediaMarkt/Saturn stores are only present in a handful of territories. Instead, each territory has its own dominant retailers with their own ordering/goods in procedures (i.e. direct to store/via DC/via wholesaler and different IT capability and willingness or ability to adopt VMI). This makes for servicing the

The Entertainment Supply Chain Academy has announced its first European conference, scheduled for 18-19 September at the NH Eurobuilding in Madrid, Spain. The event follows the success of ESCA’s second-annual conference in Los Angeles in late-June, which drew over 340 senior executives from the home video, games and music industry to explore ways to maximize efficiencies in the delivery of physical media. Source: ESCA. Read full story.

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