Editor in chief of Dealerscope

For the second time in a year, Sharp has announced that it will be cutting production of LCDs screens in its Sakai City (Osaka) Japan production facility. Nikkei is reporting [subscription required] that the company plans to reduce its output by one-half. Sharp will continue pushing out the screens at these levels for at least one month, and possibly longer.

Sharp, as with other screen makers, has been hurt by a global drop in demand for TVs. The Sakai facility is able to produce the equivalent of 1.3 million 40-inch

In a world introduction, Sharp Tuesday night took the wraps off a line of AQUOS LED-powered LCD TVs that Michael Troetti, president of Sharp Electronics Marketing Co. of America, said “brings LED technology to the mainstream.”

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