San Antonio, TX

It's every salesperson's nightmare:  a $7500 home theater sale that goes belly up on delivery day.  James Pool, a top-performing sales associate at Bjorn's in San Antonio, TX, lived that worst case scenerio recently, when one of his elder customers decided to cancel her order after she heard economic advisors on CNN cautioning against big-ticket spending during troubled economic times.

"I expect there'll be more of that," said Pool, who nonetheless remains optimistic about making money on CE during Q4 as well as the year ahead. "I have a drive to be able to continue to do what I do. It's just going to mean we've got to be sharper."

“I hate to see salespeople grouped together on the sales floor by the door or the counter. What do they look like to a customer? Vultures! But if a salseperson is out doing something, a customer will walk right up to them.” -Bjorn Dybdahl, owner of Bjorn’s (San Antonio, TX)

Robert "Bob" White, 57, vice president and partner in San Antonio, TX-based Bjorn's Audio Video, passed away Thursday, December 23, 2004. Born in Middletown, RI, White moved to Texas for school and graduated from Texas Lutheran College in 1969. He began his career with Bjorn's Audio Video in 1980 where became a partner in the business in the late 1980s. While at Bjorn's, he eventually helped turn the business into a nationally recognized company and greatly contributed to the continual growth over the years. His extensive dealings with employees, customers and vendor partners endeared him to many. He is survived by his wife, Jeannie,

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