Winter Garden


Smart marketers know that clear brand association and leadership come through communication.  That’s why I want to take this opportunity to tell you all about the investments our company is making to support our industry with new and enhanced media and event opportunities.


Smart marketers know that clear brand association and leadership come through communication.  That’s why I want to take this opportunity to tell you all about the investments our company is making to support our industry with new and enhanced media and event opportunities.

Last month the CE industry pulled off a significant first with the launch of Digital Downtown. With partners CEA and Martin Porter Associates, we hosted Digital Downtown in Lower Manhattan’s World Financial Center. This mostly consumer event took place in the prestigious Winter Garden, the heart of New York’s financial district. It brought together more than 25 of the industry’s best manufacturers along with dealers like Best Buy and New York’s J & R and B & H. For three days, thousands of consumers enjoyed the opportunity to see, hear and interact with products and people from the best brands in the world.

Digital Downtown shifted from a business-to-business conference on Thursday to a consumer playground on Friday. Thousands of curious consumers took their turns at hands-on demos, from electric drum kits to state-of-the-art razors at the 30 tech displays in the World Financial Center’s Winter Garden. “It’s nice to engage with consumers,” said Philips Consumer Lifestyle’s Lindsay Woods. “They’ll tell us, ‘I love this, but next time, can you put an HDMI cable on the side?’ or ‘Thank for adding that massage feature to my toothbrush!’” Woods said some showcase visitors were so excited about the range of new personal tech products on display

Thousands of people checked out dozens of vendors at the first day of the first Digital Downtown consumer electronics show at the Winter Garden at the World Financial Center in downtown Manhattan. The show, produced by North American Publishing, The Consumer Electronics Association and Martin Porter & Associates, runs through Saturday and featured a day of conferences on Thursday. To see a slideshow of the first day of the event, see here. To watch a slideshow of the first-night after party, And to watch a video of the day’s events, see here. Visit www.dealerscope.com, www.customretailer.net, and www.e-gear.com for more coverage of this

Thousands of people checked out dozens of vendors at the first Digital Downtown consumer electronics show at the Winter Garden at the World Financial Center in downtown Manhattan. The show, produced by North American Publishing, The Consumer Electronics A

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