Albert Baker

Increased competition and complexity keep us tossing and turning By Janet Pinkerton In terms of business, what keeps you awake at night? We asked this question to all the Dealerscope Editorial Advisory Board members. "My father-in-law said, 'Tell them you sleep like a baby and that you wake up every two hours screaming,'" quipped Albert Baker, executive VP of the distributor Warren's World. Baker, in early November, mulled who to believe about how to buy. "Every company was coming to us saying, 'There won't be any product for Christmas; buy now,'" he said. "You say to yourself, 'How could the economy

Dealerscope advisors explain what their economic bellwethers are saying By David Dritsas The year 2001 will go down in history as one of our nation's most challenging years, both politically and economically. The National Bureau of Economic Research recently declared that the U.S. is in a recession that effectively began in March. Even so, the holiday shopping season started strong and Dealerscope's Editorial Advisory Board maintains a cautious but positive outlook. Some look at traditional larger scale economic indicators. "I use basically two things," said Steve Witt, VP of brand marketing & communications, Alpine Electronics of America, "looking at the overall output, using GDP

Digital Video is again the most popular saving grace for the year ahead By Markkus Rovito What product or technology would most impact your businesses next year? Heading into 2002, a plurality of Dealerscope's Editorial Advisory Board members cite digital video products—mainly displays and DVD. Jeff Cove, group VP, merchandising for Panasonic, said, "There are two items driving the business: DVD and digital television. They almost go hand-in-hand, and we expect them to lead next year." Wayne Park, senior VP, sales and marketing, Zenith, said, "Our focus is new display technologies, especially the thin, flat technologies. The market is still small, but

The dot-com demise left the industry with a cleaner e-commerce house By Collin Keefe The dot-com shakeout, which began in 2000 and hit bottom in 2001, reverberates still. "We've seen some slow-down on big ticket sales in some regions, but certainly not nationally," said Alpine Electronics of America's VP of Brand Marketing and Communications Steve Witt. Oasis Advertising's Senior Representative Thomas Hadlock said, "There's less media money available; contraction in the economy has slowed down tech advancement; the restructuring and displacement in the work force; and the re-expression of investment. The world just wasn't going to move that fast." Frigidaire's VP of Communications

Vice President Group Publisher eric schwartz (215) 238-5420 • FAX (215) 238-5457 eschwartz@napco.com Editor-in-Chief JANET PINKERTON (215) 238-5464 • FAX (215) 238-5346 jpinkerton@napco.com EDITORIAL Senior Editor David Dritsas (215) 238-5261 ddritsas@napco.com Senior Editor markkus rovito (215) 238-5416 mrovito@napco.com Associate Editor Collin Keefe (215) 238-5334 ckeefe@napco.com Managing Editor CHRIS JAGGER (215) 238-5334 cjagger@napco.com Editor at Large Grant Clauser (215) 238-5216 gclauser@napco.com Contributing Editor, Brett Solomon Mobile Electronics (516) 731-7274 Nopanegain@aol.com Editorial Offices: 401 N. Broad St., 5th Floor Philadelphia, PA 19108 (215) 238-5346 www.dealerscope.com STAFF Classified Production Manager MADELINE SACERDOTE Reader Service PATRICIA NICHOLS Advertising Production Manager maria varallo Circulation Manager rhoda dixon (215) 238-5381 Copyright ©2001 North American Publishing Company Editorial and Publishing

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