Amy Kinnon

Scrapbook enthusiasts, a veritable American subculture with their own magazines, tools, clubs, even retreats, have long been associated with craft items like stickers, ribbon, gold markers, and decorative paper, not the sort of low-ROI products consumer electronics retailers are hot to stock. It’s time to rethink that stereotype, though, says Amy Kinnon, the owner of a scrapbooking store she started four years ago in Allentown, PA, called Kinnon Keepsakes. “I think digital has taken over,” says Kinnon. “My customers love designing on the computer, especially if they’re in a crunch for time. You can do a whole book in the time that it takes

More Blogs