Barry

As a way to poke a little fun at some of the other integration options, Pioneer Electronics Car Electronics Division has launched a Pandora-exclusive advertising campaign featuring Barry, the audiophile.

The ads began running on Feb. 10 to capitalize on the Verizon iPhone launch and the increasingly popular Pandora App.

As you might expect these days, the vast majority of questions I get on the CEA “Digital Answer Man Tour” are about flat screens, digital HDTV and digital music. But increasingly I get asked a lot about accessories. This reflects the growing importance of this category of products that make primary consumer electronics devices work better, connect to one another or make them easier to take along in this age of “content anywhere.” The CE accessory business is now more than $2 billion and growing as cutting edge digital and wireless technologies produce an ever-expanding roster of smaller and more mobile devices, that let

More Blogs