CES

Just launched at 2011 CES: E-Gear and Dealerscope magazines are now available in the iTunes App Store for FREE. You can read the magazines in their entirety and completely interactive both for iPhone and iPad!

A salesperson today can drop to the mat on price or start a conversation about value and benefits By Dan Cole Vice President of Sales CES Two of the most famous sayings uttered between buyers and sellers: "Have I got a deal for you!" and who could forget: "Today is your lucky day!" How many times do we adjust our price because prospects have a deal for us? That is, if we cut our price, then the business is ours. It becomes "our lucky day"—if we'll make yet another concession regarding the price or delivery of our product or service, we'll get the

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