Frank Kendzora

Editor in chief of Dealerscope

Frank Kendzora, executive vice president of Seiki Digital/TongFang Global, talks about the strategy behindselling inexpensive 4K UHD TVs. The company  at CE Week unveiled a 39-inch model for $699, to go with the $1,499 50-inch model that launched in April. A 65-inch model is expected by year's end.

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