Mike Emily

The more you know about your customers and competition the more your business thrives Years ago I was embarrassed in front of a customer because I did not remember his wife’s name. I should have remembered her name because they had purchased electronics, furniture, appliances and tires from me for more than a dozen years. I vowed this would never happen again. Since I have a terrible memory I started writing everything down about every customer on white index cards. Everything: name, address, telephone number, fax number, spouses name, every birth date of every member of the family, mother and father in-laws

More Blogs