Ned Bartels

Manage retail remotely by adding Big Brother to the payroll It may not always have the best connotation attached, but the concept of an omniscient presence within any business, vis-à-vis "Big Brother," means that less manpower can conceivably cover more territory. A Big Brother-like solution has recently found its way into the world of retail management thanks to Appleton, Wis.-based Sovus Media, a company that has taken the idea of audio and video monitoring to a new level with its Digital Assistance solution. According to Sovus, Digital Assistance allows retailers to literally manage multiple store locations remotely in real time—from anywhere in the

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