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A fifty-eight-year-old business continues to succeed The Bernie's of 2005 is very different from the Bernie's of 1947, though they still hold some important things in common. When Milton Rosenberg's father, Bernie, started the business as a gas station in Hartford, Conn., gas stations were called service stations. Now, with 14 stores selling major appliances and consumer electronics, service is still the key element to Bernie's success. Bernie's 14 stores serve the southern New England territory of Connecticut, Massachusetts and Rhode Island. The business carries about half major appliances and half consumer electronics, plus some Serta bedding. These stores do a brisk business with

Dealerscope makes the move from regional to national coverage By Jim Barry Dealerscope Editor, 1978-1985 When I joined Dealerscope as managing editor in 1978, it was just beginning a transformation from its roots as a regional publication to a nationally focused magazine. Mike Torf, the magazine's owner/founder, had recently merged Dealerscope with Don Martin's Television Appliance Dealer (TAD), a similar publication based on the West Coast. The magazine had already expanded south and west from its Boston roots, building a strong reputation as a distributor book in the heyday of two-step distribution. Those were the days when manufacturers of "white goods" and "brown goods"—legacy terms from the days

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