Bang & Olufsen said this week that it will host music legend Paul McCartney in conversation as part of its Living Room Tour. The tour, featuring an interview with the singer and questions from the audience, will promote McCartney's new album, "NEW."
Bang & Olufsen said this week that it will unveil a wireless receiver later this month. Called the Playmaker, the receiver is meant to connect digital music sources to any Bang & Olufsen speakers.
Bang & Olufsen said this week that it has teamed up with a group of top stylists to launch the new "Inspirational Living" consumer campaign. The campaign will include a consumer contest.
Bang & Olufsen said Thursday that opened a new flagship showroom in Beverly Hills on August 25. The showroom is located on Rodeo Drive.
Bang & Olufsen said this week that it has added a 32-inch LCD TV to its BeoVision 10 product line, the BeoVision 10 – 32.
Bang & Olufsen received a prestigious honor this week, as the Luxury Institute ranked it the most luxurious brand in both its audio and video surveys. The survey, which the New York-based institute calls the Luxury Brand Status Index, surveyed 1,400 Americans with an average income of $341,000 and net worth of $3.9 million. B&O became the first brand in the history of the survey to win both the audio and video categories. The institute said B&O won because “their reputation is unsurpassed,” and they have “great technology and superior sounds.” Bose and Bowers and Wilkins finished second and third in the survey,