Ron Bigos

Inventory forecasting for video displays has always been “the never-ending, moving target,” in the words of Cambridge SoundWorks buyer Ron Bigos. This quarter, however, that target is moving in a pricing maelstrom. By mid-October, before the mad rush of Black Friday, flat panel pricing was already going haywire, with an overabundance of LCD and plasma supply, early vendor price-cuts and some surprising retail moves. Regional dealers and their buying groups in mid-October were complaining about a Panasonic’s 50-inch, 720p plasma TV selling online at companies such as,, and for about $2,599 with free shipping, $2,499 without. The minimum advertised

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