Looks like Cyber Monday retailers are handling their biggest day of the year the same way brick-and-mortar retailers are handling Black Friday – with more sales then they ever have before.
According to a recently released report by the National Retail Federation, over 80% of the top online retailers surveyed claimed they would be adding some form of Web 2.0 in eth coming months to appeal to their customers who are now expecting these kind of experiences when they shop online. Most of the top online retailers are planning to upgrade their sites during the next year, adding high-end photography, user reviews, blogs and other “Web 2.0” technologies, the NRF report reveals. Eighty percent of the top retailers reported plans to add alternative product images, with 72% saying they would introduce lifestyle photography. Sixty-three percent
As has been the case over the course the last year, more and more well-known retailers are giving shoppers the ability to buy merchandise online then head to the store, where the item will be waiting for pick-up. According to the National Retail Federation, perhaps as many as 14 million consumers will try to beat the holiday crowds by buying online and picking up items in a retail store this holiday season. A list of retailers that offered the “buy online, pick up in-store” option was posted at www.cybermonday.com last year, a website launched last holiday season by NRF division Shop.org and
While shoppers may have lined up in droves on Black Friday for deals at stores like Best Buy and Target, others were lining up from the comfort of their own home on what is being called “Cyber Monday.” The National Retail Federation (NRF) is telling retailers to keep an eye on e-commerce this season. The group cited a Shop.org survey by BIGresearch, which indicated that 60.7 million consumers were estimated to shop online from home or at work today in what was expected to be one of the biggest online shopping days of the year. (Note: According to some sources the busiest day for
Whether as an e-commerce engine or an information resource, the Web is continually increasing its reach into retail. But how significant will it be this holiday season? A recent survey conducted by BIGresearch on behalf of the National Retail Federation polled holiday shoppers on how they plan to use the Internet for the current selling season. Overall the research firm found that around 28.9 percent of total shopping budgets of those surveyed would be used online in one form or another. But e-commerce is not the only reason they will be going to the Web. “While many shoppers plan to purchase holiday gifts online this