Tom Bamrick

Dealerscope spoke with Tom Bamrick, executive director and general manager of Ingram Micro Consumer Electronics (IMCE), on the heels of the distributor’s annual Spring Vendor Expo at the Westin Kierland Commons in Scottsdale last week. Here’s what he had to say about company initiatives and the goals set at the Show for the balance of 2014:

Ingram Micro North America late last week announced a restructuring that has impacted its consumer electronics division. The move, part of a broader global restructuring, impacted " less than 180 associates" in North America, although it's unclear how many of those were in the CE division. 

Dealerscope’s Jeff O’Heir recently sat down with Ingram Micro CE’s Tom Bamrick, vice president and general manager, and Tim Coakley, IMCE’s vice president of merchandising and vendor management, to talk about the direction the distributor is taking, the trends that are emerging in the consumer electronics channel and the important role accessories and adjacencies are playing for retailers who are looking to increase their margins and expand their offerings.

Many of the strategies Ingram Micro CE pursues toward breaking into new markets, creating fresh revenue streams and generating profit are examples of what CE retailers can develop to achieve similar goals.

Ingram Micro announced an executive shift Wednesday, with Brent McCarty, formerly executive director of Ingram Micro CE, assuming leadership of Ingram Micro United Kingdom and Ireland.  Tom Bamrick, formerly executive director of Global Sales and East Campus, will replace McCarty in Scottsdale as executive director of Ingram Micro CE.

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